Mitsubishi

Mitsubishi Motors is a renowned Japanese automobile manufacturer that has been a key player in the global automotive industry for over a century. Known for producing a wide range of vehicles, including sedans, SUVs, pick-up trucks, and electric vehicles.

Mitsubishi has earned a reputation for its reliability, innovation, and performance, particularly in motorsports.

Mitsubishi Motors was founded in 1970 as part of the Mitsubishi Group, a large Japanese conglomerate that spans many industries, including finance, electronics, and heavy machinery. The company traces its roots to the Mitsubishi Shipbuilding Company, which began producing vehicles in the early 20th century.

The first passenger car, the Mitsubishi Model A, was introduced in 1917. However, Mitsubishi Motors as a standalone company began to flourish in the 1960s and 1970s with a focus on innovative technology and performance.

It became a part of the larger Mitsubishi Heavy Industries group, and by the late 20th century, it was one of the most recognized car brands worldwide.

Mitsubishi Motors has been very active in motorsports, particularly in rally racing. The Lancer Evolution models achieved legendary status in the World Rally Championship (WRC), where Mitsubishi was a dominant force in the late 1990s and early 2000s.

The company has also had success in endurance racing, including the Dakar Rally, where the Pajero/Montero has taken multiple victories. Mitsubishi’s focus on all-wheel-drive technology and performance engineering in these competitions helped to cement its reputation as a maker of high-performance, rugged vehicles.