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Fendt is a well-established German brand specializing in the manufacturing of agricultural machinery, primarily known for its tractors. The company is a division of the AGCO Corporation, a major player in the global agricultural equipment market.

Fendt has earned a reputation for producing high-quality, technologically advanced tractors and other farm machinery, with a focus on efficiency, innovation, and sustainability.

Fendt was founded in 1930 by Xaver Fendt in Bavaria, Germany. The company initially focused on producing farm equipment and tractors for local farmers.

In 1997, Fendt was acquired by AGCO Corporation, a global agricultural equipment manufacturer. Despite the acquisition, Fendt continued to operate under its own name, maintaining its reputation for quality and innovation while benefiting from AGCO's global reach and resources.

Fendt is committed to sustainability and environmental responsibility in agriculture. Many of their newer machines are designed with lower emissions, fuel efficiency, and resource conservation in mind. They also focus on precision farming techniques that reduce waste and optimize crop yield while minimizing environmental impact.

Fendt is considered one of the premium brands in the agricultural machinery market, known for its high-quality products and advanced technology. Farmers who purchase Fendt machines are typically looking for reliability, performance, and cutting-edge features. The brand is especially popular in Europe, where Fendt has a strong presence in countries like Germany, France, and the UK. The company is also expanding its reach in North America and other international markets.